Pay per Click SEO
The Pay Per Click system (PPC) is a more commercial version of search engine optimisation where you are added into the sponsored links area of a search engine (such as Google). This is done through fees charged to an account for a set amount depending on how much you are willing to pay when ever someone clicks on your sponsored link.
Using Pay Per Click optimisation will not help your organic search engine optimisation. It is really only used to guarantee your position in the top area of a relevant search engine result. It is good option to use if you want to test the market in a new area as you would be quickly put up to the top of any relevant search results instead of waiting for the organic methods to be processed through.
